How Coca-Cola field sales team increases in-store sales of POS materials
Coca-Cola Hellenic is one of the largest bottlers for the Coca-Cola Company, operating in 28 countries.
To sell in new coolers and equipment at the point of sale, their field reps used to rely on standard Powerpoint presentations with 2D images of the proposed materials. This process creates uncertainties as the buyer has trouble figuring out where the point of sale materials would best fit.
Augment completely revolutionnized the sales process by allowing reps to create a real size simulation of the ideal POS placement and share it with their client. Their sales reps can now close deals more efficiently and secure the best placement for their equipment. And their buyers can make more informed decisions.
Company
Coca-Cola Hellenic
Country
Eastern Europe
Industry
FMCG, CPG
Solutions
Field Sales
Products
AR Viewer, 3D Vault, Teams, 3D Factory