Beacons and geofencing paved the way for proximity marketing. Retail marketers understand the value of physical context more than ever, but what’s next for conquering the offline-online divide? How do you enhance personalization where it matters most, and what intelligence powers those decisions? ShopAdvisor and Augment will discuss technology innovations that are providing data, context, and content to bridge the divide and drive conversions.

On this webinar you’ll learn:

  • Ways to use contextual insights to create the right mobile conversations with shoppers
  • How product intelligence can mount successful marketing strategies
  • How augmented reality is being used to merge the digital and physical worlds for a seamless shopper journey

ShopAdvisor enables agencies, brands, retailers, and shopping malls to power mobile, and other digital shopping experiences that drive consumers’ path to purchase in brick-and-mortar locations. The ShopAdvisor intelligence platform catalogs millions of data points to deliver each consumer a uniquely personalized and individualized shopping experience.

Augment is the leading augmented reality enterprise platform for product visualization. Augment’s software solution lets retailers and manufacturers bring a physical presence to online shopping and their eCommerce platforms through 3D augmented reality.

Presenters

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