RESOURCES

Explore our ever-expanding ecosystem of free resources about augmented reality, from in-depth ebooks to actionable monthly webinars and more!

[eBook] The Foundations & Future of AR in eCommerce

    [eBook] The Foundations & Future of AR in eCommerce

    Understand how How augmented reality will impact online retailHow augmented reality will impact online retail.

    [Webinar] Supercharging the Omnichannel Shopper Journey with Product Content

      [Webinar] Supercharging the Omnichannel Shopper Journey with Product Content

      In this joint webinar with Alkemics and Augment, we'll share practical tips on leveraging technology to provide product data and content that enhance the online shopping experience.

      [Infographic] How Augmented Reality Will Change Online Shopping

        [Infographic] How Augmented Reality Will Change Online Shopping

        As the future of e-commerce continues to shape, Augmented reality will have a huge impact on how customers buy products online. See the infographic to learn how AR is revolutionizing online shopping.

        [Webinar] From Perfect Stores to Perfect Selling: Leveraging Technology to Sell More on Every Visit

          [Webinar] From Perfect Stores to Perfect Selling: Leveraging Technology to Sell More on Every Visit

          In this joint webinar with StayinFront and Augment, learn how manufacturers are finding new ways to get the most value from their most expensive asset – their field force. We’ll share how consumer goods companies are staying competitive not only by focusing on perfect stores, but also using innovative technology to optimize their efforts.

          [Whitepaper] Augmented Reality and the Future of Marketing

            [Whitepaper] Augmented Reality and the Future of Marketing

            Augmented Reality (AR) is no secret to forward-thinking brands and agencies. AR’s proven applications throughout this past year have validated the opportunity in marketing. In this Whitepaper we explore how augmented reality differs from other mobile technologies and how marketers can leverage AR.

            [Webinar] Augment SDK for Retail & E-Commerce

              [Webinar] Augment SDK for Retail & E-Commerce

              Augmented Commerce and the future of retail have arrived. We’re getting ready to launch the first augmented reality SDK solutions for both native mobile app and web integrations! On this webinar, you’ll get an insider’s sneak peek and learn how companies can use the SDK to easily add AR product visualization to their existing eCommerce and mobile commerce platforms. We’ll also share the secret sauce behind the SDK and how it’s different than others out there.

              [Whitepaper] The Keys to Marketing in Architecture

                [Whitepaper] The Keys to Marketing in Architecture

                There is no one-size-fits-all marketing strategy that will work for your small architecture firm the same way it will with an established organization. Most larger firms acquire new clients through word of mouth, which can differ greatly from the marketing of smaller competitors., It is no secret that marketing in architecture can be outdated and it’s time that we become proactive and innovative in our approach towards new clients.

                [Whitepaper] Omnichannel Strategy: Convincing Customers Online and Offline

                  [Whitepaper] Omnichannel Strategy: Convincing Customers Online and Offline

                  Although Omnichannel is relatively new, the innovation in this space is constant. Still, many retailers have yet to create a cohesive strategy that encourages the same shopping experience on all channels. The relationship between online stores and in-store marketing often work in tandem, with one common goal: engagement. Here we explain what merging offline and online experiences look like to create a cohesive omnichannel strategy for your retail brand.

                  [eBook] AUGMENT’S ESSENTIAL GUIDE TO AUGMENTED REALITY

                    [eBook] AUGMENT’S ESSENTIAL GUIDE TO AUGMENTED REALITY

                    This book by Augment, a venture-backed AR enterprise software, is written to help the world understand what AR truly is, how it works, and the way it will revolutionize innovation in business.

                    [Report] 4 of the Biggest Challenges for a Modern Day Sales Rep

                      [Report] 4 of the Biggest Challenges for a Modern Day Sales Rep

                      In order for your sales team to be effective in their pursuits of growing your business through retail partner expansion, they must be equipped with the proper knowledge, motivation, and tools to be successful. See why 98% of customers prefer Augment over powerpoint!

                      [Webinar] Empower Your Sales Team with Augmented Reality

                        [Webinar] Empower Your Sales Team with Augmented Reality

                        Register and watch this on-demand webinar to learn how key Augment features are helping field sales teams drive sales and increase compliance. During this webinar, you’ll learn: - How CPG and manufacturing companies are using Augment on site - Augment features and best practices for field sales - Measuring the impact of Augment

                        [Webinar] Optimize Your 3D Models for AR with Augment

                          [Webinar] Optimize Your 3D Models for AR with Augment

                          Register and watch this on-demand webinar to learn how key Augment features can help individuals and companies better prepare their 3D product models for visualization in a real-world context.

                          [Infographic] The History of Augmented Reality

                            [Infographic] The History of Augmented Reality

                            Augmented Reality (AR) and Virtual Reality (VR) have exploded for $1.1 billion in investment this year and it’s still considered the origins of the future of computing. Not only are mixed reality headsets said to be the future of computing, they’re also the past and future of entertainment. Though, the legacy of augmented reality isn’t just confined to old science fiction books. Throughout the 20th century, AR developed into the refined technology that exists today. Here, we did a timeline of how augmented reality matured from 1968 to 2016.

                            [Case Study] Coca-Cola

                              [Case Study] Coca-Cola

                              Coca Cola Germany’s sales team used to face a number of challenges when selling its beverage coolers. Among the wide variety of designs and sizes available, it was difficult to find the ideal fit for each store and to show customers how Coca-Cola’s coolers would look in their space. There seemed to be no solution that enabled customers to quickly reach a full appreciation of the product and layout. With Augment linked to its Salesforce based retail execution app, Coca-Cola Germany’s sales team is now selling its coolers with ease!

                              [Case Study] Siemens

                                [Case Study] Siemens

                                To better showcase in detail its range of high quality magnetic valves at tradeshows, Siemens augments its marketing materials. Siemens invites customers to scan its brochures to simulate in augmented reality highly technical components of its valves. The augmented components are true to size and accessible anywhere at anytime.

                                [Case Study] Northern Lighting

                                  [Case Study] Northern Lighting

                                  Northern Lighting specializes in the design and manufacturing of premium lighting. The company uses Augment to link its 2D print materials such as catalogues to its virtual product showroom where its entire furniture collection is available in 3D augmented reality.

                                  [Case Study] GDF Suez

                                    [Case Study] GDF Suez

                                    GDF Suez is a global leader in electricity generation. With operations in close to 70 countries, the Group offers a wide range of businesses in all essential areas including electricity, natural gas, and energy services. Augmented reality brought a new element to GDF Suez’s project, giving its employees an experience to remember.

                                    [Case Study] Grupo Invercasa

                                      [Case Study] Grupo Invercasa

                                      Condominium Montesol targets high to mid income level clients. In order for Invercasa Group to reach those clients, their sales agents have one-on-one meetings with them. During these meetings, their sales agents use visual materials to highlight the properties’ features. They use videos, PDFs, and now they are using Augment to show 3D models of the houses.

                                      [Case Study] Professionnel Products, L’Oréal

                                        [Case Study] Professionnel Products, L’Oréal

                                        L’Oréal Professional uses Augment to show hair salon owners display stands for hair care products. L’Oréal sales representatives have the capability to choose a 3D model of their merchandise in Augment’s app. They can then simulate the model in life-like augmented reality in their customers’ salons.

                                        [Case Study] Federal Signal Corporation

                                          [Case Study] Federal Signal Corporation

                                          Federal Signal uses Augment in multiple phases ranging from design, marketing, all the way to sales. Augment plays a key role especially for their field sales team. Their customers are invited to scan brochures to simulate the products in augmented reality, which helps better adoption of the products.

                                          [Case Study] Casa Madrona

                                            [Case Study] Casa Madrona

                                            Today, the management team brings the Mansion at Casa Madrona to life through augmented brochures. Augmented reality communicates the amazement of the Mansion in an innovative and engaging way. The wow factor of augmented reality complements the wow factor of the Mansion itself, making for an incredible user experience. For the Mansion at Casa Madrona, augmented reality generates buzz and attracts customers beyond that of traditional media channels.

                                            [Case Study] LSI Architects

                                              [Case Study] LSI Architects

                                              A challenge for all architects is communicating concepts and visions for buildings, while this is achievable through plans and drawings for some, for many it is very difficult to imagine that concept or vision through a floor plan. Augmented reality addresses these challenges by facilitating the communication of ideas, concepts, and visions for their building.

                                              [Case Study] Watermark Products

                                                [Case Study] Watermark Products

                                                The challenge for Watermark Products was the time and cost involved in creating initial prototypes to test new designs and present final products to their clients. Watermark realized the inefficiency in this process and was keen on innovating to stay ahead of the competition. Today, Watermark Products uses Augment to bring its products to life before committing to tooling or to manufacturing prototypes.

                                                [Case Study] ORLAN

                                                  [Case Study] ORLAN

                                                  In a recent exhibition, ORLAN, a well-known international artist, showcased a series of self-portrait masks. Through augmented reality, ORLAN’s masks were brought to life and broke the boundaries of traditional, rigid artwork.

                                                  Augment - the augmented reality platform for your products

                                                  Augment is an end-to-end platform for configuring, managing, and viewing 3D models in augmented reality from concept to consumer.

                                                  [Whitepaper] How Product Visualization is the Future of Retail Innovation

                                                    [Whitepaper] How Product Visualization is the Future of Retail Innovation

                                                    New age POS systems have accurately found ways for teams to collaborate in a variety of areas – merchandising, data storage, analytics, customer service, and more. As a result, technologically connected teams have operated much more efficiently but until now they’ve failed to communicate visually.

                                                    [Infographic] Which AR/VR Headset is Right for You?

                                                      [Infographic] Which AR/VR Headset is Right for You?

                                                      Virtual Reality and Augmented Reality offer new computing platforms that are very much in use right now even though their potential is still wide open. From best video gameplay to helping businesses visualize and design products, VR/AR headsets have a wide variety of uses.Here are the details you’ll want to know about the top contenders. Which headset is right for you?

                                                      [Whitepaper] Five Industries That The Internet Of Things Will Change In 2016

                                                        [Whitepaper] Five Industries That The Internet Of Things Will Change In 2016

                                                        Research firm IDC predicts that global spending on IoT services will jump from $656 billion in 2014 to an estimated $1.7 trillion in 2020. With such vast potential, the IoT has even become the core of new business models.

                                                        [Infographic] Why Do Customers Return Products?

                                                          [Infographic] Why Do Customers Return Products?

                                                          The usage of data in the retail industry is vital as we look to get a better understanding the buyer’s journey both online and offline. In our recent whitepaper, “Omnichannel Strategy: Convincing Customers Online and Offline“, we go in-depth about creating a cohesive retail strategy both online and in-store. To better grasp how customers experience your shop across different channels, Augment took a look into why customer’s return products in order to create a better experience for prospective buyers.

                                                          Augment Press Kit

                                                            Augment Press Kit

                                                            Find out the practical information you need about Augment!

                                                            Tracker Resources

                                                              Tracker Resources

                                                              See the documentation about Augment trackers and download the universal trackers and Tracker Getting Started Guide right here!

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